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  • Writer's pictureMajid Alhusseini

Sundanese Superstar Jindi is Taking Afro-Sudanese Fusion worldwide



Jindi, the Sudanese singer-songwriter, producer, and composer, has left an indelible mark on the global music scene by seamlessly blending Afro-Sudanese rhythms with modern sounds.

His success, notably in the Gulf and North African region, is evident through achievements such as his debut dancehall single "By Your Side" and the EP "1995," both exemplifying his talent for crafting world-inspired sounds that resonate across cultures. Jindi's musical range acts as a bridge between genres, fostering connections with diverse audiences.

A significant milestone in Jindi's career is his collaboration with Nigerian producer MasterKraft on the cross-cultural track "HASSA." Sung in Sudanese Arabic, the song melds Afrobeat and Dancehall elements, emphasizing Jindi's Sudanese roots and African connection.


Jindi's dedication to his craft allowed him to cultivate a devoted and expanding fan base. Recent highlights include a performance at the Coca-Cola Arena in Dubai, supporting Afrobeat icon Davido in front of 20,000 attendees. Jindi's consistent hard work and growth as an artist set the stage for his highly anticipated album, promising to solidify his status as a rising star in the global music and Afro-Sudanese scene.





-What was your first interaction with music?

 

I started singing at the age of 12, Grew up listening to a blend of commercial Music that was being played on the radio & Old school Sudanese songs would always be playing at home.

 

Attending concerts and festivals in Dubai and Abu Dhabi from the age of 15 played a significant role in shaping me as an artist

 


-Which artists inspired you growing up?

 

From Stevie Wonder & Michael Jackson

 

Bob Marley to Chronixx.

 

Mohammed Wardi & Sayed Khalifa.

 

-You recently opened for Davido in Dubai’s CocaCola arena, what is the story behind that opportunity coming about and what did that mean for you?

 

I have been connected to the Afrobeats movement from a young age, attending concerts and watching artists such as Davido, Wizkid, AwiloLongomba, and Flavor perform live. In 2021, I had the incredible opportunity to collaborate with the legendary producer MasterKraft, known for his influential works in African music. Together, we created a song called "HASSA,". Since then, the song has gained traction in Dubai, Khartoum, and Lagos. This journey led me to Lagos, where I had the privilege to work with various producers and artists.

 

If I were to sum up the experience in three words, I would say "I felt at home." The emotions overwhelmed me as I took the stage in front of a sold-out crowd of 20,000 people. It was a life-changing experience to perform in the city I grew up in and to represent Sudan. I am truly honored to be the first Sudanese artist to perform at the prestigious Coca-Cola Arena and to represent both Sudan and Dubai at the same time.


 

-Which song of yours is your favorite so far and why?

 

All of them are precious jewels that I hold close to my heart. Each record came at a certain time in my life when I needed to share joy, happiness, love, and sorrow.

 

-Who are 5 people you dream of collaborating with in the future?

 

I have a long list but I’ll try to sum it up. I’m looking at where I’m at right now & where I’m heading with the kind of music I’m making at this point in my life.

 

Chronixx

Adekunlegold

Hleem

Asa

Stevie Wonder



-A fusion of Afro beats and elements from Arabic culture has been on the rise, and you are playing a big part in that movement. What made you want to merge African and Arabic culture in your music, and do you see this movement becoming its own genre in the future?


I believe in unity through music. As a Sudanese, I feel that Sudan plays a significant role in bridging Africa and the Middle East. That's why we have cultivated a unique style of music called "AfroSudanese," which blends the Sudanese dialect and instrumentation with Afrobeat. I strongly believe in the power of music to transcend and break down barriers that separate us. Inspired by fellow Afrobeat artists, I am confident that this movement will continue to grow and gain global recognition.



-What advice do you have for artists looking to turn their music into a career?

 

Just keep working on your craft and always be willing to learn. If possible, learn to play a musical instrument or two.

 

Remember, there is power in silence. Sometimes, taking everything in and translating it into your own unique formula can be incredibly impactful.

 

-Where do you see yourself in 10 years?

 

I see myself doing what I love the most & making a positive impact through my music.




 

-From the beginning of your journey until today, what are the 3 most important things you’ve learned?

 

I’ve learned that Consistency is key

 

I have learned that consistency and experimentation are vital in my journey. Good music naturally captivates listeners. Initially focused on pop and dancehall, I have since explored and embraced diverse genres such as funk, R&B, and Afrobeat.



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